World Footwear

Companies

Dior teams up with Bergdorf Goodman

Nov 19, 2015 United States
Dior teams up with Bergdorf Goodman
The France-based luxury house is testing footwear ecommerce through a partnership with the New York-based department store
Apart from footwear, all other Dior products can be purchased online through third party retailers. With the new Bergdorf Goodman partnership the French-based luxury brand will eliminate the online void for Dior footwear.

Since the 16th of November Bergdorf Goodman began selling 14 styles from the Dior cruise 2016 footwear collection. Although this is a live campaign limited in time, as the partnership will only last until the 31st of December, it will allow Dior to gauge consumer interest while giving Bergdorf Goodman’s ecommerce channel an extra boost of interest during the holiday season.



A craftsmanship video produced by Dior for its Fusion sneaker, priced at roughly 1 250 US dollars, is also available on the website as a statement of Dior's dedication to craftsmanship.

Image credits: Bergdorf Goodman and Dior

Related Events

  • Jul
    15
    Jul 15-Jul 16, 2025 | St. Paul, Minnesota, United States

    Northwest Shoe Travelers Market

  • Jul
    15
    Jul 15-Jul 16, 2025 | New York, United States

    Première Vision New York

  • Jul
    16
    Jul 16-Jul 17, 2025 | Portland, United States

    Polymers in Footwear Portland

  • Jul
    22
    Jul 22-Jul 24, 2025 | San Diego; Las Vegas (summer edition), United States

    The IR Show

Related Organizations

  • L&HCA - Leather & Hide Council of America

    L&HCA - Leather & Hide Council of America

    United States
  • BSTA - Boston Shoe Travelers Association

    BSTA - Boston Shoe Travelers Association

    United States
  • Fashion Design Office

    Fashion Design Office

    United States
  • Brooklyn Shoe Space

    Brooklyn Shoe Space

    United States