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Cole Haan with new partnership for kid’s footwear

Mar 25, 2015 United States
Cole Haan with new partnership for kid’s footwear
Cole Haan announced a partnership with BBC International, a children’s and athletic footwear designer and worldwide marketer
The new Cole Haan Kids collection for girls, boys and infants has been presented as “a playful collision of the brand’s traditional footwear with innovation and modern style”. Similar to men and women’s footwear, the brand uses Grand.OS technology to ensure each shoe has added characteristics of light weighting, cushion support and flexibility. The brand guarantees the use of leather and breathable materials in their products.

Founded in 1975 BBC International is a company dedicated to kid’s footwear with a focus on creative design and advanced technology. The firm has secured various long-term, internationally recognized children’s licenses with a variety of premium fashion and entertainment brands.

The Cole Haan Kids Spring 2015 collection will represent the debut of the partnership, and includes styles inspired by various Cole Haan classics, such as Pinch Weekenders, Drivers and Sneakers, offered in an array colors.

The Spring Collection is available on Colehaan.com and in stores in the United States and Japan. Cole Haan will continue to introduce the Cole Haan Kids collection in international markets such as China, Korea, SE Asia, Mexico and Latin America.

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