"We are thrilled to expand the Fabletics brand into another new category with the launch of footwear, which is being introduced in direct response to feedback from our members", stated Adam Goldenberg, Co-CEO & Co-Founder of TechStyle Fashion Group, adding: "Our goal at Fabletics is to bring women everything they need to live an active lifestyle, and with our new footwear collection, they can easily outfit themselves in fully styled head-to-toe looks."

Fabletics active-lifestyle collections combine fashion and performance, and are known for their prints and vibrant colors. The new footwear collection will complement the existing assortment of workout clothes, with the introduction of 11 styles comprised of training shoes, slip-ons, booties, lifestyle sneakers and high tops for women. The collection is stylistically diverse, and combines technology features – such as lightweight materials, flexible constructions for maximum comfort, memory foam soles and breathable mesh – with fashion elements like faux suede finishes, zipper details and reflective accents.

According to the brand, this first capsule footwear collection, which will be exclusive to VIP members, is a direct response to members' requests. Starting at 39.95 US dollars, Fabletics footwear assortment will be available globally in eight countries (US, Australia, Canada, Germany, Spain, France, UK, and Netherlands) exclusively on Fabletics.com from today onwards in addition to its current activewear and accessory product offering.