Germany
Joint campaign launched by Puma and Deichman
Germany-based footwear giant Puma and the retailer Deichmann have launched the #WhateverSuitsYou campaign, featuring the American singer Bebe Rexha
adidas aims to have 9 out of 10 sustainable products by 2025
The Germany-based sports brand has said that its under their new strategy, Own the Game, a target was set to have nine out of 10 products “sustainable” by 2025. This aim goes up from the current six out of 10
Zalando aims for 10% of Europe’s fashion market
After what they called a strong financial year, the ecommerce giant significantly upgraded its growth ambitions and now aims to grow Gross Merchandise Volume (GMV) to more than 30 billion euros by 2025. Zalando are aiming for 10% of the European fashion market in the long-term
Manufacturing in Pirmasens is ending for Peter Kaiser
New investors were announced for Peter Kaiser. In addition to the current CEO Stefan Frank, a couple of investors join the business: Hans-Joachim and Gisa Sander (husband and wife), founders of cosmetics company Wella. Pirmasens production line to shut down
Germany's manufacturing: new orders up by 1.4%
According to provisional results from the Federal Statistical Office (Destatis), real (price adjusted) new orders increased by a seasonally and calendar adjusted 1.4% in January 2021 compared with December 2020
Gallery in hybrid format in April
Gallery SHOES & Fashion Industrial Showroom will be taking place from the 18th to the 20th of April 2021 in a concentrated form: as a special edition, spaciously laid out, three-day "Industrial Showroom" at the Areal Böhler in Düsseldorf
Germany: retail turnover down by 4.5%
According to provisional data by the Federal Statistical Office (Destatis), turnover in retail trade in January 2021 was lower than in December 2020
adidas expects strong 2021 recovery as growth returned in fourth quarter of 2020
The Germany-based sportswear giant announced it returned to slight growth at constant currencies in the last quarter of 2020, supported by e-commerce and retail sales. adidas is expecting strong pick up in 2021
Retail associations merge in Germany
The German retail associations representing apparel (BTE), footwear (BDSE) and leather goods (BLE) have decided to merge to form the BTE Handelsverband Textil, Schuh, Lederwaren (Trade association of textile, shoes and leather goods)
Birkenstock sells majority stake to the company behind LVMH
The Germany-based lifestyle brand has reached an agreement to sell a majority stake in Birkenstock Group to L Catterton, the private equity firm, and its affiliates including Financière Agache, the family investment company of Bernard Arnault (owner of LVMH)
adidas to sell Reebok and focus on core brand
As part of the development of its new five-year strategy, the Germany-based group has concluded its assessment of strategic alternatives for Reebok. As a result of the review, adidas has decided to begin a formal process aimed at divesting Reebok
Puma named European top employer for 2021
The Germany-based sportswear company has been named Top Employer Europe for the second time in a row. Puma says this award highlights the company's efforts to provide an attractive workplace for its employees
Germany: closed stores are the big issue for this industry
Currently holding the 10th position in the list of countries with more cases of peope infected with COVID-19 since the outbreak of the pandemic, Germany currently has a stern lockdown in place. We spoke with HDS/L - Federal Association of German Footwear and Leather Goods Industry to learn what is happening with the local industry
How is COVID-19 impacting the footwear industry in different countries?
With the world fast approaching 100 million cases of infected people and with vaccination now in place in several countries, we did a round of conversations with footwear associations across the world to understand what the current situation of the footwear industry is in their countries, and to learn where and in what conditions are footwear stores open
Gallery SHOES & Fashion postponed to April
Originally scheduled to take place from the 7th to the 9th of March 2021, Gallery SHOES & Fashion will now be taking place after Easter, from the 18th to the 20th of April 2021, at the Areal Böhler in Düsseldorf. The corresponding Showroom Concept has been moved to April as well (16th-20th)-
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