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Nike announces new plan to reduce its environmental footprint

Sep 30, 2015 United States
Nike announces new plan to reduce its environmental footprint
The US-based sportswear giant announced a commitment to reach 100% renewable energy in company owned and operated facilities by 2025 and a new collaboration with the MIT
Nike Inc. was among several Fortune 500 companies committing to sourcing 100% of its electricity from renewable energy by 2025 to reduce CO2 emissions, according to a press release issued by The Climate Group.

Eric Sprunk, Chief Operating Officer at Nike, Inc. stated: “Climate change is a global issue that requires global solutions. As part of our business strategy, we are pursuing the use of renewable energy, driving energy efficiency and innovating in sustainable materials for athletes and for the future of sport.”

The group also announced a new collaboration with the Massachusetts Institute of Technology (MIT) Climate CoLab to bring innovation in materials to the forefront of the climate conversation.

Hannah Jones, Chief Sustainability Officer and VP, Innovation Accelerator at Nike, Inc. said: “For more than a decade, we’ve worked hard to understand where our greatest impacts lie. We know materials make up about 60% of the environmental impact in a pair of Nike shoes. This knowledge has focused us on the need to bring new low-impact performance materials to scale through innovative solutions.”

According to research by MIT’s Materials System Laboratory about the global impact of materials on climate change, the global apparel industry is expected to produce more than 400 billion square meters of fabric per year – representing nearly enough material to cover the state of California – and is estimated to consume nearly 1 billion kWh (kilowatt hour) of electricity every year. According to the research, creating and processing materials are significant contributors to global greenhouse gas emissions.

“Through this collaboration with Nike, the MIT Climate CoLab can help kick-start the conversation around materials by galvanizing our global community to start to tackle this immense challenge”, commented Professor Thomas W. Malone, Principal Investigator and Founder of the MIT Climate CoLab project, adding: “The Climate CoLab is harnessing the power of collective thinking to solve some of the world’s toughest challenges and develop solutions to drive a new shared understanding that, ultimately, can enable transformative change.”

The MIT Climate CoLab Materials Challenge looks for revolutionary new ideas for how to engage industries, designers and consumers in valuing, demanding and adopting low-impact fabrics and textiles. Once materials are created and sourced, they go into the hands of designers, which is why Nike created the MAKING App, an app helping designers and product creators make better decisions about their materials choices. Nike recently updated the app to highlight the climate-related impact of materials choices alongside chemistry, waste and water.

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